DAY OF THE EVENTHow to Get There and Other LogisticsRegistration and Route Times: Surf City starts nice and early! San Lorenzo Park is at 137 Dakota Avenue, Santa Cruz, CA 95060. This is just off Ocean Street, and close to downtown Santa Cruz. If you are driving to Surf City, the best place to park your car for the day for free is at the County Government Center on 701 Ocean Street at the intersection of Water Street. After parking your car, signs and Surf City volunteers will steer you towards a pathway to the San Lorenzo Park, which is a brief walk beyond the Government Center. Local folks: consider riding your bike to the event! There will be free, secure bike valet-parking by People Power afterwards at the Finish Line Festival View Larger Map The Finish Line Festival Music, Booths, Food, Community, GOOD TIMES! Our plan is to have a party going on all through the day! Live music will greet our riders as they arrive into the park to register. And the music will keep on going! With whatever route you take, music acts will send you off and welcome you back home in style. And there is more! We are hoping that you and your loved ones might stay with us for a while: The folks from The Santa Cruz AIDS Project will be your hosts for the day in the park. There will be food -- there will be fun stuff for kids. There will be relief for tired muscles! Massage therapists will be offering Surf City Riders free rubdowns for those sore legs and aching knees. Surf City sponsors, local bike companies and other community organizations will have booths chock full of cool stuff! Tell your friends and family who aren’t riding to come enjoy the festival! Live Music 11AM – 5PM: Local and regional acts! The line up of entertainment will be announced here on this site on September 152010 SponsorsGold Sponsors
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